You don’t have to work in the vision benefits industry as I do to know kids’ eye health and safety is nothing to play around with at the holidays—or ever. In observance of Safe Toys and Gifts Month, here are recommendations for making the most of holiday gift-giving without sacrificing kids' clear and healthy vision.

When it's time for your organization or your clients to renew their vision benefits and you’re hearing questions like, "What’s new in vision benefits?" – or you just want to be a proactive benefits resource – you'll want to talk with your vision benefits company about the latest vision benefits trend: a 12/12/12 month frequency.

When you hear the words "near" and "far," what comes to mind? Maybe it's Sesame Street's classic Grover skit, where the Muppets character explains the concept. Or ... maybe it's your eyesight. An internet search reveals there's a lot of confusion over the meaning of "nearsighted" and "farsighted."

I’ve always been pretty good at having my annual eye exams simply because I need glasses or contact lenses to function in life. But since being diagnosed with diabetes 3 years ago, I’ve been even more diligent about seeing my eye doctor for a comprehensive exam that includes dilation. Having my primary doctor and eye doctor working together is very important to me and my good health.

I'm always happy to remind the clients and brokers we work with that eye exams are a simple, non-invasive way to aid in early detection and treatment of many serious and costly health conditions. But before vision care can make a difference, employees have to actually enroll in the vision care benefit. So what might motivate employees to enroll in and be happy with their vision benefit? Here's what one survey found.